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Relief from housework and care work
– for less structural inequality

Why do we exist?

Societal debates about women in positions of responsibility — especially when they also take on additional responsibilities in their private lives or for their families — reveal that traditional role models are often accepted as the norm without question. This includes, for example, the unequal distribution of unpaid domestic and care work.

This structural reality affects more than just individual lifestyles. Above all, it has a direct impact on the available time, career development, income prospects, and economic — and thus ultimately also private — self-determination of those who are disadvantaged by the unequal distribution.
However, financial security and supportive structures in all areas of life are crucial to being able to act autonomously. Although the need for such structures is enormous, especially in large cities, solutions are often lacking. One such solution is Helferei with a special focus on social relevance:

We organize relief in care work transparently and without it being bought at the expense of precarious conditions on the part of the workers. In this way, we create concrete conditions for self-determination—for people on both sides of our platform.

What is Helferei?

Helferei a community-based online platform for everyday services. We can help you find reliable domestic help, IT support when your technology breaks down, skilled local tradespeople, or energetic helpers to carry your new washing machine. We support a wide range of lifestyles, including families, working people, small businesses, and mobile households. 70% of our customers are female.

Our core principle: Relief is an important prerequisite for greater self-determination, but it must not come at the expense of less privileged people. That is why we define minimum payment thresholds for helpers on our platform, for example. Another essential component is the tax deductibility of household-related services. Although provided for by law, this is underutilized and undercommunicated in practice.

Founded in Berlin in 2024, Helferei is today supporting the citizens of Berlin, Munich, Cologne, and Leipzig.

Our mission

We want to make it easier and more intuitive to access support and assistance, ultimately freeing up time — time in the sense of an essential resource for accessing many important prerequisites that enable a self-determined life. These prerequisites include personal and professional development, career prospects and – associated with this – income prospects, which in turn enable financial security for greater autonomy and freedom of action.

In particular, people who currently experience unequal conditions due to structures should be able to organize their time, work, and life models more freely.

Our approach is guided by four principles.

Social impact
For us, impact means more than just economic growth and concrete, measurable results for our users. Equally important — and no less significant — are changes in thinking and a sharper awareness of discriminatory social structures.
Partnerships
Wherever possible, we work together with other public, private, and non-profit actors to achieve our mission. Current partners support in areas such as "Tech for Good" and Advocacy. From 2026 onwards, we want to strengthen our partnership approach.
Transparency
Transparency affects various areas of our business, such as our minimum payment thresholds, prices, and margins. It also applies to the empowerment of our helpers, to whom we pass on knowledge and opportunities, often with the help of technology.
Technology for social change
For social enterprises, innovation does not have to lie in their technology. That is why we work with partners to develop technology that supports our social impact—and use it internally to achieve the best possible results with a small team.

Start with "Why"

Helferei was born out of the personal experience of its founder, Eugenia: when she experienced psychological abuse, she was fortunate enough to be financially secure and able to support herself. She also had access to reliable support structures and knowledge.

In this situation, she became acutely aware of how crucial it is to have different means at one's disposal in order to act autonomously. It also gave her cause to think more broadly about who is so often disadvantaged in such situations and how structural solutions could be found and female autonomy strengthened.

Helferei is the entrepreneurial response to this: a transparent, community-based platform for everyday support and equal economic participation, where relief for one side does not come at the expense of the other.

From Eugenia's point of view, entrepreneurship is the most consistent way for women in particular to work on structural issues, talk about them without influence, and combine structural impact with economic sustainability. Apart from the fact that she loves this way of working in general: she enjoys building many things from scratch and taking 100% responsibility for them, both professionally and privately.

Our partners