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Relief from housework and care work
– for less structural inequality

Why do we exist?

We continue to have social debates about women in positions of responsibility—especially when they also take on additional responsibilities in their private lives or for their families. Such debates highlight the fact that traditional role models are still too often accepted as the norm in our society without question. This includes the unequal distribution of unpaid domestic and care work. Although this disproportionately affects women, structurally it affects us all.

This reality not only influences how individuals shape their lives. Above all, it has a direct impact on available time, career development, income prospects, and thus on economic and personal self-determination.
However, financial security and supportive structures in all areas of life are crucial to being able to act autonomously. The need for such structures is enormous, especially in large cities, while suitable solutions are often lacking. One such solution is Helferei with a special focus on social relevance:

We organize relief in care work transparently and without it being bought at the expense of precarious conditions on the part of the workers. In this way, we create concrete conditions for self-determination—for people on both sides of our platform: for those who need support as well as for those who do this work.

What is Helferei?

Helferei a community-based online platform that organizes support and relief in everyday life, responding to a gap in society: the lack of fair and accessible structures for house and care work.

Our services include everyday services such as cleaning and care, IT support, handyman services, and heavy lifting. Always locally based and transparently organized. We support a wide variety of lifestyles, including families, working people, small businesses, and mobile households. The fact that around 70% of our customers are female reflects a social reality: the organization of care and domestic work still falls predominantly to women.

Our central principle:Relief is an important prerequisite for greater self-determination. But it should not come at the expense of less privileged people. That is why we apply, for example, minimum pay thresholds for helpers or tax deductibility for household-related services. Although provided for by law, this has so far been underutilized and undercommunicated in practice.

Our mission

We want to make it easier and more intuitive to access support and relief in everyday life. After all, time is a key resource that is often underestimated: it provides access to the basic requirements for a self-determined life. These include personal and professional development, career and income prospects, and financial security — and thus real freedom of action.

Today, however, these prerequisites are unevenly distributed. Structural conditions mean that certain people have less time available and are less free to shape their work, lifestyles, and decisions. This is where our mission comes in: we create solutions that make relief accessible and free up time — especially for those who have been disproportionately disadvantaged in this regard.

Our approach is based on four key principles.

Social impact
For us, impact means more than just economic growth and concrete, measurable results for our users. Equally important — and no less significant — are changes in thinking and a sharper awareness of discriminatory social structures.
Partnerships
Where possible, we work with other public, private, and non-profit actors to achieve our mission. Current partners support in areas such as "AI for Good" and Advocacy. From 2026 onwards, we want to strengthen our partnership approach.
Transparency
Transparency affects various areas of our business, such as minimum pay thresholds, prices, and margins. It also applies to the empowerment of our helpers, to whom we pass on knowledge and opportunities, often with the help of technology.
Technology for social change
For social enterprises, innovation does not have to lie in their technology. That is why we work with partners to develop technology that supports our social impact—and use it internally to achieve the best possible results with a small team.
Photo credit: Sandeep Mann

Start with "Why"

Helferei was born out of the personal experience of its founder, Eugenia Levine: when she experienced psychological violence, she was fortunate enough to be financially secure and able to support herself. She also had access to knowledge and reliable support structures. This situation clearly showed her how crucial it is to have the means to act autonomously. It also prompted her to think more broadly about who is so often disadvantaged in such situations and how structural solutions could be found and female autonomy strengthened.

Helferei is the entrepreneurial answer to this: a transparent, community-based platform for everyday support and equal economic participation, where relief for one side does not come at the expense of the other. She founded the company in Berlin in 2024 and has since expanded to Munich, Cologne, and Leipzig, all that 100% self-financed.

In Eugenia's view, entrepreneurship is the most consistent way, especially for women, to work on systemically relevant issues, to talk about them without influence, and to combine structural impact with economic sustainability. Besides she generally loves this way of working, as she enjoys building many things from scratch and taking 100% responsibility for them, both professionally and privately.

Our partners